The innovation gamePost #100
As we approach Lions Innovation at Cannes, our 100th blog post looks at what new means now for creative brand communications.
From brand awareness to brand transformation
At the In2 Innovation Summit EMEA, we looked at how PR can stay alert to the business challenges of the future.
Corporate accountability in the post-truth era
We look at the seven accountabilities of today’s corporate brands, from financial to social.
How to recruit and retain the next generation of talent
If you think the next generation of employees are going to be just like Millennials, think again…
From content to commerce
How the missing link in measuring the business value of social media is falling into place.
Theresa May’s Brave New World
What will the UK’s snap General Election teach us about the channels that most influence the public?